PlaySpan Expands Open Beta with K2 NETWORK

March 27, 2008 by Raj
Filed under Action, Adventure, BETA, MMORPG, Press Releases

PLAYSPAN Inc. and K2 Network (www.k2network.net) announced today that players of Global MU Online, a globally popular MMORPG published by K2 Network through its game portal, GamersFirst (gamersfirst.com), can join the expanded open beta for PlaySpan’s innovative in-game commerce platform.“We are committed to bring new and innovative ways to better serve our gamer community and integrating PlaySpan’s player-2-player commerce network is a great way to expand our overall service offerings.” said Joshua Hong, CEO of K2 Network. “PlaySpan is built from the ground-up to provide highly secured and scalable microtransactions and we believe that this is the next generation of solutions to improve fight against fraud and game-balance issues faced by game developers and publishers worldwide.”
PlaySpan allows gamers to connect with each other directly for in-game trades, thus reducing instances of fraud committed by gold farmers. The application, an in-game widget, is a secure and reliable way to buy and sell goods without leaving the game.
“PlaySpan is the first company to integrate a commerce network and exchange with 3rd party games and this is a major milestone for the entire game industry” said Chris Deering, former- CEO of Sony Computer Entertainment Europe. “Microtransactions is the next big revenue model for games and virtual worlds and PlaySpan is clearly the leader in technology and execution”
“We are seeing users making more in-game purchases with the peace of mind of buying from real gamers,” said Karl Mehta, CEO of PlaySpan Inc. “We’re continuing our lead with our pioneering ‘publisher-sponsored’ business model and first production-ready, integrated platform for mass-market deployment worldwide ”